Who is behind Addendo
Addendo is a growth partner with teams in Miami, Florida and San Francisco, California. We serve clients anywhere, and today most of our accounts are small and mid-size businesses in the United States. We find where each business is stalling and build what it lacks: marketing, sales, automation or customer service, in two languages.
What defines us
The plan gets put to work
We do not hand over a document for you to execute. We move the campaigns, write the content and set up the response to every message. When a channel does not work, we turn it off and tell you why.
Everything is yours from day one
Ad accounts, the site, the CRM and the data are opened in your name. If we stop working together tomorrow, you rebuild nothing.
Two languages, two markets
We work both the Hispanic and the English-speaking market, and we do not translate: each language is written separately, because the two audiences do not search with the same words or buy the same way.
Systems before hours
We build automation that works on its own. The proof is on this very site: the blog has published 52 articles since April and no person wrote any of them.
The founder
José Raúl Ramírez
Founder & CEO
José runs Addendo and handles the team infrastructure with his own hands: the ad accounts, the automation systems and the measurement for every client. His standard, repeated in every audit, is that signal quality beats tool sophistication: measure well first, adjust second.
What can be verified
One limit, stated plainly: we take on a small number of accounts at a time. It is not a sales tactic. Doing the work for real, every day, does not scale the way sending reports does, and we would rather say no to a client than underserve the ones who already trust us.